“You only get one chance to make a good first
impression .”
LinkedIn has nearly half of a billion users and the
majority of them have no idea of it's potential. My guest, Dennis
Brown, is a LinkedIn & Social Selling Expert and
is the author of "7 Habits of Highly Successful Linkedin
Users." Dennis is here to share the strategies he has
developed that have helped him use LinkedIn to make
more than $20 million dollars with his company.
In this episode we talk about:
- 5 Strategies to get more out of LinkedIn:
- Strategy 1 - Letting people see who you are - and leverage a
profile that is built to attract your target audience.
- Strategy 2 - LinkedIn for Sales professionals - How
to gather intelligence and warm up your leads.
- Strategy 3 - How to use LinkedIn to get a job
- Strategy 4 - Build your profile to funnel customers into
your model - "Become a farmer, not a hunter"
- Strategy 5 - A Winning Publishing Strategy
- 2 common LinkedIn mistakes most people are
making:
- Issue #1 - Linked in is not a resume - it is a credibility and
rapport building tool
- Issue #2 - Most people don't understand how to use linkedin to
drive business.
"Linked in is no different than a big global networking event
that allow you to hyper target your perfect customer avatar, gather
sales intelligence, and then reach out a connect with them."
-Dennis Brown