My guest this week is Bart Mroz, CEO and Head of Brand Experience at SUMO Heavy, an e-commerce consultancy in New York City. Bart is an entrepreneur whose niche is building powerful brands and digital commerce strategies. Bart lives in the epicenter of commerce, and offers some valuable insight into effective branding, and what industry leaders are doing to leverage social media and eCommerce. Not only do we talk about Bart's journey to create SUMO Heavy, but we also talk about strategies you can implement today to boost your brand and sales flow.
In this episode, we talk about:
- Where do you create value? Looking at your whole business holistically. Just because your strategy is familiar, it doesn’t mean that you're doing it the right way.
- Branding - Data driven marketing and Social Media as a disruptor to traditional media.
- Bart’s predictions on which social media platforms to pay attention to.
- Mantra's - How to connect with your audience. Start with value - what your customers need and get to the bottom of what they need and what their issues are.
- The power of the Free Gift - A great way to build a funnel - “people don’t have time, they’ll just hire you to do it”.
- What is your unique Value proposition? Creating a custom solution instead of a cookie cutter site and system.
- Is Digital Commerce a disrupter to the traditional sales job?
- Big entrepreneurial struggles you faced as you built SumoHeavy - first year making a lot of mistakes - almost going BK in the first year.
- The biggest entrepreneurial struggles and what’s next for SUMO heavy.
"We specialize in just one thing. Digital Commerce" -Bart Mroz
For more information visit our show notes page at: malink: https://bradharker.com/015-sumo-heavy-bart-mroz/
"Find something meaningful that is good to do . . .you can do big things that make a big difference" -Devin Thorpe
Have you ever wanted to do something but felt like there was no way to earn a living doing it? Have you ever been convinced by friends or family not to do something that you knew in your heart you should? This week on Influence, I visit with Social Champion, Devin Thorpe. Devin is making a profound mark on the world everyday as a Forbes Contributor, journalist, speaker, and world-traveling volunteer. Beyond these major initiatives, Devin is focused on something else . . .something big. He is closing in on the common strategies behind histories biggest social initiatives and he is ready to share his discoveries with the world. These strategies explain why social entrepreneurship is taking businesses to new levels of profitability and how the cure for blindness, or polio might be just around the corner. Devin is one who broke free of the corporate handcuffs and set his sights on bringing change through service. His story will definitelyinspire you to find your calling and make your own mark on the world.
In this episode, we talk about:
- Finding success by following your passion, even if you don't know how to pay for it.
- The global impact of Social Entrepreneurship.
- Social responsibility and how it can transform your business culture and boost your profitability.
- How entrepreneurs are essential to our hope to irradiate poverty, and create a better global future.
- What Devin is researching that will lead to our ability to cure polio, and eventually, cancer, blindness, and poverty.
- The importance of social media to champion initiatives and global objectives.
"When we add purpose, we get profit." -Devin Thorpe
MEET DEVIN THORPE
Champion of Social Good | Journalist | Speaker
Devin was a finance guy until he realized life wasn’t all about money. Now a new media journalist, he calls himself a champion of social good. He travels the world as a volunteer doing service, as a journalist finding heroes and as a speaker sharing what he’s learned. As a Forbes Contributor he covers social entrepreneurship and impact investing, reaching an audience of over 1 million people. He’s produced over 600 episodes of his Your Mark on the World show featuring luminary change agents. His books—read almost 1 million times—draw on his entrepreneurial finance experience as an investment banker and CFO, helping people use money for good.
STAY IN TOUCH WITH DEVIN
Website: www.devinthorpe.com
Twitter: @devinthorpe
Download free copies of Devin's books here: Amazon
Thank you for listening to our show. Take a minute to join the discussion on our Influencers Facebook group and if there is someone you know that should be featured on our show, please reach out to me for details and a free signed copy of the Laws of Influence. Don’t forget to subscribe to our show and please come back next week for more Influence with Brad Harker.
"I've sold myself from the penitentiary to the penthouse" -Ryan Stewman
This episode of Influence is a first. Two sales guru's with very different backgrounds get together to talk about the strategies of the pro's. Ryan's converted a lifetime of sales experience into a blog and a few tech wizards, helped him convert his blog into an online presence that is garnering millions of views each month. Ryan teaches "outside the box" lead generation strategies as well as "out of the box" funnel programs to start building a customer base within hours. Most importantly, Ryan teaches his clients how to close those leads. His focus isn't just high pressure in-your-face selling. His approach is methodical, surgical and most importantly, captivating. Ryan's method teaches you how to create so much value that your customers will look forward to paying you a commission.
In this episode, we talk about:
- Everyone, regardless of role or responsibility, is actively involved in the process of selling, EVERYDAY.
- How Ryan leveraged his job selling car washes to become a mortgage companies highest producing salesman.
- How Ryan converted a simple blog into a lead magnet that has fueled a multi-million dollar business.
- The importance of "process" in salesmanship, and how to become a top closer even if your sales skills are green.
- Why you need a sales funnel and 3 strategies to ensure your funnel is catching the right customers.
- A sales process that works - comparing the funnel to the Influence Model
- The psychology of selling - why your customers buy and how to market to their buying interests.
Doesn’t matter if you are selling cars, homes, financial services or consulting, I can help you generate more leads with higher quality, increase your closing ratios and show you how to charge premium fees for the items you sell. -Ryan Stewman
MEET RYAN STEWMAN
Who is Ryan Stewman? First and foremost he’s a salesman. Followed by Best Selling Author, Speaker, Consultant, Entrepreneur, and Podcaster. Ryan has not had a salaried job his entire life. By mastering the art of being a super effective communicator, Ryan has closed more transactions than he has time to add up. Besides, no one likes looking at super inflated numbers that are just a guess.
With his no BS approach to making things happen, Ryan has been able to help high income, and high net worth performers make adjustments in their businesses that have led to windfalls of profits for them.
Ryan’s background is in the mortgage industry. He was a loan officer in Dallas, Texas for almost 10 years. During his time as a LO, Ryan closed 1000s of loans for people across the country. Ryan has been the top producing salesman at every sales job he’s had.
Lastly, Ryan would like me to tell you to hire him. You can check his LONG track record of helping top producers hit a level in business they never before imagined. You won’t find any negative reviews from any of his paying clients, past and present, anywhere. He ALWAYS delivers what he says, and his track record proves it. Buy from Ryan and win. End of story.
STAY IN TOUCH WITH RYAN
Website: http://www.hardcorecloser.com
Social Media: https://clyxo.com/hardcorecloser
Thank you for listening to our show. Take a minute to join the discussion on our Influencers Facebook group and if there is someone you know that should be featured on our show, please reach out to me for details and a free signed copy of the Laws of Influence. Don’t forget to subscribe to our show and please come back next week for more Influence with Brad Harker.
My guest this week is Travis Dillard - wellness coach, entrepreneur, and super-ripped dude. Fitness and health weren't always part of Travis' life. In fact, for most of his youth, he took his health for granted. A life-changing realization launched Travis into a quest to find his health, and a consequent passion to build a business helping other entrepreneurs do the same. Today, entrepreneurs looking for an edge depend on Travis to help them increase their focus and energy quickly so they can maximize their money making capacity, day-to-day performance, and transform not just their bodies, but also the way they live, feel, and see themselves when they look in the mirror.
"Focus on your health, so you CAN enjoy you wealth." -Travis Dillard
In this episode, we talk about:
- The importance of balance and why your health is a critical part of that balance.
- The impact your health has on your performance, creativity, and career success.
- Understanding the effect of controlling your hormone profile: cortisol, testosterone, and adrenal fatigue.
- Building a sustainable health plan based on doing what you enjoy and how not to burn out!
- Why most people are doing it all wrong - a Harvard study that might inspire you to change your routine.
- Building a Foundation - How to change the story that you are telling yourself everyday to build a positive mindset.
- The importance of staying hydrated and understanding the importance of your diet.
- Why traditional diets and "gym bursts" don't work. Discover how to build a long-term health plan.
MEET TRAVIS DILLARD
No, I haven’t lived out of my car, begged for money or eaten garbage scraps, In fact, I was very blessed with a supportive family and a great education. That being said…
It made it very easy to just let life pass me by. After all, everything was “okay”.
Right?
Well, this road to mediocrity eventually led me to a dark place. I was skinny, yet fat in all the wrong places. You know, the type with frail looking legs but a soft, pudgy upper body. The guy who was too embarrassed to take his shirt off at the pool. Yep, that was me.
Given the way I looked and felt about myself, I was lost, insecure and anxious about my future. Even worse, I was tired, out of shape, and lacked any real focus.
The Turning Point
A long story short, I made a drastic change to force myself in the right direction…I got in shape and started a business.
Mission: I want to see other entrepreneurs follow what worked for me.
Where I am now:
- 5 years success in coaching entrepreneurs and busy guys to better bodies, more energy, more focus without the pressure and noise in life.
- Competitive Bodybuilder
- Spoke at Events in NYC
- Thousands of pounds shed and hundreds of life changing coaching calls.
- Spent 10s of thousands of $’s in coaching and mentoring from many well-known weight loss, mindset and business experts.
Your business depends on your mental clarity, your energy and your ability to make clear and logical decisions on the fly. We all have a superpower to deliver to the world and your body is the only channel you have to deliver your offering.
Isn’t it time you start treating it as such? Quite frankly, If you are not treating your body and mind with the respect it deserves, you are being selfish. Imagine what your partner would say, what your kids would think, what your business would look like?
You have the ability to help more people, and to finally start enjoying your wealth. …To stop leaving money on the table. …To finally look good, feel good & perform at your highest levels. Begin to treat your body like a professional athlete, and bring out your best physical self.
Travis Dillard
Your Body, Your Business
STAY IN TOUCH WITH TRAVIS
Website:www.travisdillard.com
Facebook: https://www.facebook.com/tdupfitness
Download The Travelers Cheat Sheet
Thank you for listening to our show. Take a minute to join the discussion on our Influencers Facebook group and if there is someone you know that should be featured on our show, please reach out to me for details and a free signed copy of the Laws of Influence. Don’t forget to subscribe to our show and please come back next week for more Influence with Brad Harker.